Going to the movies is one of my favorite past-times – since December I’ve seen four movies on the big screen: The Princess and the Frog, It’s Complicated, Avatar, and Sherlock Holmes.
I love the big screen, the great sound, and the cushy seats. But prices for movies haven’t been so comfortable for consumers. In 2009, the average cost of a movie ticket is $7.50, according to the National Association of Theater Owners. Southern California, where I live, is an area with one of the highest costs of movie tickets. Tickets now cost $10-$13 for evenings and $8-$10 for matinees.